Zion Sues To End Agreement With Marketing Firm

- December 22, 2020

The dispute over who can control and direct marketing is heating up and has now reached the courtroom. The appeal asks the court to quash the agreement and ask Prime Sports to act on Williamson`s behalf. This agreement contained a clause that could not be terminated for five years. Williamson`s family informed Ford and Prime Sports on May 31 that they would terminate the agreement. The agency responded that if Williamson terminated the agreement, it would sue for more than $100 million in damages. Probably ice number 1 Total Pick Zion Williamson is suing marketing company Prime Sports on the basis of an illegal deal, according to ESPN`s Adrian Wojnarowski. “Prime Sports Marketing, LLC and President Ford assert that between Prime Sports Marketing, LLC and Zion Williamson, there is a valid and enforceable contract that, on its terms and conditions, is governed by Florida state laws. Zion Williamson, who qualified for the NBA project on April 15, 2019 or about April 15, 2019, knowingly, intelligently and voluntarily entered into a contract with Prime Sports Marketing, LLC, whose terms stipulate that Prime Sports Marketing, LLC, for a period of five years (5) years, must serve as exclusive marketing/branding/endorement consultants. Contact between Prime Sports and Williamson was established in early 2019, with legal documents stating that the agency`s employees traveled four times to Durham, North Carolina, to meet with the player and his family. A lawsuit filed Thursday at U.S. District Court in Greensboro says the star player should be allowed to cancel his contract with Florida Prime Sports Marketing LLC.

RALEIGH, N.C. (AP) – Former Duke star Zion Williamson has denounced the termination of his contract with a sports marketing company and says the agency is violating North Carolina`s sports agents law. Williamson is also set to be a marketing bonus outside the spot – he could pull the biggest rookie shoe market since LeBron James before entering the field. And that`s just the tip of the iceberg. — A person familiar with the situation says Goran Dragic told the Miami Heat that he has coached his $19.2 million option for next season. Dragic was limited to 36 games for the Heat last season, averaging 13.7 points and 4.8 assists – which is also the same average for his 11-year career with Miami, Phoenix and Houston. The person spoke to The Associated Press on Thursday on the condition of anonymity because neither Dragic nor the team had publicly announced the move. CAA Sports announced that it had signed Williamson on May 30 in a contract negotiation and marketing contract.

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